Launching in fall 2025, a new joint degree – BS Business of Innovation (BUIN) – from the USC Jimmy Iovine and Andre Young Academy and USC Marshall School of Business will mix the Academy’s integrated challenge-based curriculum of human-centered design, technology and business of innovation with USC Marshall’s extensive education model. It will train more graduates to be fluent in various industries and turn today’s students into tomorrow’s innovators and leaders. BUIN is the fifth undergraduate joint degree program for USC Marshall in partnership with another school at the University of Southern California.
